theScore Feature Concept
theScore Feature Concept
Embedded Files
Role:
Product Designer
Project Type:
Concept Project
Platform:
Mobile
Timeline:
4 weeks
Tools:
Photoshop, Figma
Overview
Overview
theScore delivers real-time scores and traditional player stats, but it doesn’t clearly reveal which players matter most when games are close. This project explores Impact Performance, a feature concept that highlights player contributions in high-leverage situations and presents them in a way that is fast, contextual, and easy to compare.
Designed by manually modeling game data, auditing existing sports apps, and prototyping a mobile-first experience using Photoshop and Figma.
Problem
Problem
Fans want to understand who makes a difference in close games, but traditional stats do not reflect context.
Box scores and cumulative totals treat every point the same regardless of when it occurs. As a result, late-game performance, which is often the most meaningful part of a game, is buried inside play-by-play data and difficult to evaluate at a glance. Fans lack a clear and intuitive way to assess player impact in high-pressure situations without deep manual analysis.
Solution
Solution
Impact Performance reframes player evaluation by focusing on contributions made in close-game situations, giving fans a clearer picture of who performs under pressure.
The feature allows users to:
Instantly identify players with the highest impact in tight games
Filter performance by situation and timeframe
Compare players beyond raw scoring totals
All while fitting naturally into theScore’s fast, mobile-first experience.
Season impact
Feature Highlights
Feature Highlights
Impact Performance Leaderboard
Impact Performance Leaderboard
Ranks players based on impact contributions in close games
Designed for quick scanning and comparison
Uses familiar leaderboard patterns to minimize friction
Player-Level Breakdown
Player-Level Breakdown
Shows how a player’s impact is distributed across games and situations
Highlights context rather than cumulative totals
Reinforces why certain performances matter more than others
Mobile-First Design
Mobile-First Design
Optimized for short sessions and frequent check-ins
Prioritizes clarity over density
Keeps interaction lightweight and fast
Playoff career impact
Design Process
Design Process
Data Exploration
Data Exploration
Manually analyzed over 1,500 NHL games
Identified patterns where traditional stats failed to reflect late-game impact
Defined criteria for “impact” based on game closeness and timing
Concept Development
Concept Development
Audited existing sports apps to understand common stat presentation patterns
Explored ways to layer context onto familiar views rather than introducing entirely new ones
Design & Prototyping
Design & Prototyping
Created initial UI concepts in Photoshop
Iterated on hierarchy and layout to support fast comprehension on mobile
Focused on making impact metrics readable without explanation
Design Workspace
Design Workspace
A look into the working file used to explore flows, layouts, and interactions during the design process.
Outcome
Outcome
Introduces a clearer way to evaluate player performance in close games
Adds contextual meaning to existing stats without increasing complexity
Aligns with theScore’s focus on speed, clarity, and engagement
Key Takeaways & Future Improvements
Key Takeaways & Future Improvements
Key Takeaways
Key Takeaways
Context often matters more than volume in sports data
Fans value clarity and trust over novel metrics
Familiar UI patterns make new ideas easier to adopt
Future Improvements
Future Improvements
User testing to validate understanding of “impact” scoring
Expanded filtering for playoff-only or team-specific views
Deeper integration with game recaps and alerts
Other Projects:
Other Projects:
Impact Performance Platform
Room Visualizer Redesign
NHL EDGE Feature
TripFlow Itinerary Planner
First Aid Concept
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